Lovely Lipstick Company
A personal brand identity project, Lovely is a fictional lipstick brand primarily focused on hydrating your lips with fun colors. The idea to create a lipstick company came from my endless love of lipsticks and lip balms. Lovely was created using Adobe Illustrator, from the illustration to the logo. The design was then transferred to a 3d mockup packaging program.
Lip peptide packaging design of the box and the lip peptide. It is in the color peony. The idea was to create a complementary box and lip peptide design; the color of the lip peptide would match the box's color.
I decided to create four different lip peptide variations, each with a different color, from vanilla to peony to falu red to caramel. Each lip peptide has a different illustration.
The advertisement promotes the new line of Peptides from Lovely. The ad was created in Adobe Photoshop with 300 x 900 pixels dimensions.
Dieline of inside and outside of package
Color Palette of Lovely shows the four lip peptide variations that the company has to offer
I made two versions with three color variations in Adobe Illustrator. The font used was Elza. The chosen logos were 1b and 2b, as they fit more with the theme of the packaging design.
